Old labels hid Pocket Salt’s core asset—its pet dog mascot Mildred—in tiny corners. Full-printing puts Mildred
front and center: her face dominates the tin, paired with the slogan
“Pinch me, I must be dreaming” and even paw-print details on lids.
consumers instantly think,
“This is Pocket Salt”—not
“Just a labeled tin.” Labels struggle to explain what a product does and why it matters. Full-printing solves this:


- Function: Color-coded tins (e.g., green for herb-infused salt, blue for sea salt) let buyers “read” purposes instantly.
- Feeling: Tin backs share “Mildred’s story,” turning a product into a personal companion—not just a commodity.
With labels, Pocket Salt ordered just 500 units per design—shelves blended in, and buyers forgot the brand. Full-printing changed everything:
- Shelf impact: Vibrant full-color tins stood out 3x more than competitors.
- Order surge: Distributors doubled down, boosting orders to 3,000 units per SKU.
- Free marketing: Customers repurposed tins (e.g., storing snacks), sharing the brand organically.
Packaging is your
first brand conversation. Labels “mumble”—full-printing “shouts” your story, value, and difference. If
your packaging still feels “quiet,” full-printing could be the upgrade your brand needs to
stand out and sell more.
About Merrynewon
Specializing in flexible production, custom design, and end - to - end service, Merrynewon delivers eco - friendly, premium packaging for health, pet, and beauty industries.
Contact
Factory: 2nd Floor, No. 8, Lane 1, Yongxing Shajing East Street, Taihe Town, Baiyun District, Guangzhou
Showroom: Room 302, 211 Creative Park, No. 628 North Baiyun Avenue, Baiyun District, Guangzhou
Website: https://www.oalucanpack.com/